Marketing isn’t as easy as just getting the news or excitement out into the public’s hands. A marketer needs to know how to speak the language of the vendors used. For instance, understanding what “print ready” means to a printer and graphic designer makes a WORLD of difference when you are on a deadline. Keep in mind these variables may change occasionally for a special circumstance but in general these are a few good rules to follow.
- Convert all RGB images into CMYK color.
- File is in proper format (PSD, EPS, AI, High-Resolution JPG, PDF, TIF).
- Check if final image has enough resolution (300 dpi minimum at 100% size including bleeds).
- Contains only high-resolution image data
- ALL text has been converted to outlines
- Check if all text pages have enough bleed (1/8″).
- Included are trim/crop marks, center marks, and page info.
- Includes paper size with indications for bleeds and page marking
- Does not require any additional modifications or tweaks before being sent to the printer
Use these points as a checklist for each printed piece and you will avert potential delays. Good luck!
FOR IMMEDIATE RELEASE
CONTACT: Marie Tahan Daniels • 619-929-7533 • @CaelumBuzz • email@example.com
San Diego, Ca – June 24, 2013 – On Wednesday, June 26th, the local San Diego chapter of the American Marketing Association will award The Printers Circle as their 2013 Partner of the Year at their annual San Diego AMA AMY Awards at the House of Blues in the Gaslamp Quarter.
The Printers Circle is a printer who specializes in services for non-profit organizations and companies committed to giving back within the community. For nearly a decade Sam Kmety, CEO of The Printers Circle, has been the leader in keeping pricing affordable and quality high for the cash strapped non-profit world with his Give Back Program. Recently The Printers Circle launched the Partners2Provide Program which allows for-profit companies to give back to the charity of their choice simply by using The Printers Circle for their print services. The innovative social good business model has allowed Sam Kmety to lever-age the job he loves with his desire to give back to community organizations from San Diego to Los Angeles.
“Sam Kmety of the Printers Circle has been a very loyal sponsor and partner of San Diego AMA for several years,” said Dan Bishop, Board President of San Diego American Marketing Association. “We really appreciate his partnership and are very impressed by his generous support of the non-profit community.”
The Printers Circle is a local San Diego based company. For more information, about direct marketing print services, call 844-426-2466
About The Printers Circle
The Printers Circle is the premier printer for the non-profit sector and their socially conscious for-profit counterparts. As the country’s only printing company with a solid focus on this sector, The Printers Circle is leading the way in transforming what was once a boring budgetary line item a rewarding expense. The Give Back and Partners2Provide programs have allowed The Printers Circle to achieve its mission to give back to the community via the services they provide.